SOCAP 2011 Symposium Update
DAY ONE UPDATE SOCAP has a tradition of producing relevant and exciting shows for the customer service industry and it looks like this year’s Spring Symposium in Las Vegas with over 350 attendees (a...
View ArticleRedemption is Good
According to a recent study titled “2011 Forecast of U.S. Consumer Loyalty Program Points Value”, Americans accumulate approximately $48 billion in rewards points and miles annually; however, at least...
View ArticleRewarding Loyalty – The Incentives Have Changed but the Idea Remains the Same
Helping my co-workers prepare for our November 15th Webinar, “Rewarding Customer Loyalty One Unforgettable Experience at a Time” took me back to my years working in the incentive marketing business...
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